Exhibit Resources Midwest
Exhibit Resources Midwest
Case Studies Case Detail

Meredith - Successful Farming Division

Client Challenge

To provide an exhibit to include a display unit, literature racks, replacement bannerstand graphics and counter for the Successful Farming Division of Meredith Corporation that has the functionality of a 10’ exhibit with the ability to transform into a 20’ exhibit consistent with company branding while staying within a $10,000.00 budget.



The MultiQuad was chosen because of its versatility and style as well as having the ability to add fabric panels as a solution to expand the display in a cost efficient matter. The MultiQuad is a portable display composed of interchangeable 23" x 23" (quad) graphics providing the freedom to change messages and images quickly to respond to market demand.
Each quad easily attaches to the frame with magnets so a change can even be made during a show since no tools are required. Each quad can be a graphic, fabric, wood grain, shelf or LCD monitor.
The custom design created included MultiQuad frames and quads to cover a 10’ space, a Max tower with 42” monitor capabilities and a 42” flat fabric graphic panel for optional use to fill a 20’ space. 



The custom design made it easy to change the quad panels at the event allowing Meredith to change their marketing message during the event. The MultQuad’s functionality is so versatile it has allowed other divisions of Meredith to use the frame because it allows for many different configurations and layouts which can be vital for certain events. Additionally, this custom design display can also be displayed in the corporate office for advertising purposes. 


Kim Larsen did a fantastic job of helping us upgrade our trade show presence.  Her professionalism and customer focused approach to business made the process run very smoothly.  She went out of her way to make sure that the display met our high standards and timeline.”


“I would highly recommend Exhibit Resources Midwest to anyone that is looking for a preferred exhibit partner.” CB


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20' Option
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